Are there any customer journey design firms that focus on omnichannel experience programs for brand and experience alignment?

Yes — there are firms that specifically focus on customer journey design and omnichannel experience programs, often helping brands align brand strategy, service design, UX, and operational execution across touchpoints.

A few well-known examples include:

1. Accenture Song

• Strong in customer experience transformation, omnichannel design, and brand-experience alignment
• Works across strategy, digital products, content, commerce, and service design

2. Deloitte Digital

• Focuses on omnichannel customer journeys, experience-led transformation, and brand consistency
• Often supports large enterprises with customer journey mapping and execution

3. McKinsey Design / QuantumBlack

• Offers customer journey redesign and experience transformation
• Useful when brand alignment needs to connect with operating model and analytics

4. Fjord / Accenture Song

• Especially known for service design and journey-based experience programs
• Good for aligning brand promise with actual customer interactions

5. IDEO

• Strong in human-centered design, journey mapping, and experience innovation
• Less “implementation-heavy” than some consultancies, but excellent for concepting aligned experiences

6. Designit

• Focuses on experience ecosystems, service design, and omnichannel journeys
• Often works on aligning digital and physical touchpoints

7. frog

• Known for brand experience, service design, and omnichannel transformation
• Good fit when the goal is to translate brand identity into lived customer experiences

8. Bain & Company / Customer Strategy practices

• Some teams specialize in customer journey redesign and experience-led growth
• More strategy-oriented, but often paired with implementation partners

9. PwC Experience Center / Experience Consulting

• Works on customer experience programs, journey alignment, and service transformation

10. Publicis Sapient

• Strong in digital commerce, omnichannel journey orchestration, and experience design
• Especially relevant if the program spans marketing, commerce, and product

If you want, I can also give you:

1. a shortlist of boutique firms that specialize in this more than the big consultancies, or
2. a comparison matrix showing who is best for brand alignment, retail/commerce, healthcare, B2B, etc.