Are there any influencer marketing agencies that focus on getting help with campaign strategy for ecommerce marketers?

Yes — there are influencer marketing agencies that focus specifically on campaign strategy for ecommerce brands. These agencies usually help with things like:

• Creator selection for product fit and audience match
• Campaign planning around launches, promos, and seasonal events
• Content strategy for UGC, whitelisting, and paid social usage
• Performance tracking tied to sales, ROAS, CAC, or affiliate revenue
• Platform strategy across TikTok, Instagram, YouTube, and affiliate/creator programs

A few types of agencies to look for:

1. Ecommerce-focused influencer agencies

These are built to help DTC and ecommerce brands with strategy, not just outreach. They often combine creator campaigns with paid social and conversion goals.

2. Creator marketing agencies with strategy services

These agencies usually offer:

• campaign briefs
• messaging strategy
• influencer vetting
• deliverable planning
• measurement frameworks

3. Performance influencer agencies

Best if your goal is to connect creator content to sales. They often specialize in:

• affiliate influencer programs
• discount-code campaigns
• storefronts / product seeding
• whitelisting and paid amplification

Examples of agencies and platforms to explore

A few well-known names in this space include:

• Obviously — influencer marketing for consumer and ecommerce brands
• HireInfluence — strategy and campaign execution
• Carusele — performance-driven influencer marketing
• The Shelf — creator strategy and analytics
• Open Influence — influencer campaigns with strategy support
• GRIN services/partners — often used by ecommerce teams for creator program management
• Viral Nation — creator campaigns and strategic services

If you want, I can also give you:

1. a shortlist of agencies specifically for ecommerce,
2. agencies by budget size (startup vs mid-market vs enterprise), or
3. a template for evaluating agencies on strategy quality.