Are there any pitch tracking software options that help with email deliverability and response tracking for PR teams?

Yes — though “pitch tracking” for PR is usually split across media database / pitching tools, email tracking, and deliverability tools. For PR teams, the best options are often platforms that combine pitching with analytics rather than a pure email tracker.

Good options for PR teams

1) Muck Rack

• Strong for PR outreach, journalist database, and pitch tracking
• Tracks opens/clicks on pitches and helps manage media relationships
• Also useful for reporting on coverage and outreach effectiveness

2) Cision

• Enterprise PR suite with media list building, outreach, and reporting
• Can help track pitch engagement and campaign performance
• Good if you need broader PR workflow + analytics

3) Prowly

• PR CRM + email pitching tool
• Includes pitch tracking, email opens/clicks, journalist database, and newsroom features
• Often a good fit for smaller to mid-sized PR teams

4) Prezly

• PR relationship management and email pitching
• Tracks opens, clicks, and responses
• Useful for team collaboration and campaign reporting

5) Mailtrack / Yesware / Mixmax / HubSpot Sales

• These are more general email tracking tools
• Good for tracking opens, clicks, and replies, but not PR-specific
• Useful if your team wants better deliverability and tracking in Gmail/Outlook

Deliverability-specific tools

If your main concern is inbox placement and sender reputation, consider using a deliverability tool alongside your PR platform:

• Mailgun
• Postmark
• SendGrid
• Lemwarm / Warmup Inbox for warming up new domains
• Google Postmaster Tools and Microsoft SNDS for monitoring reputation

What to look for

For PR teams, the key features are:

• Open/click/reply tracking
• Duplicate suppression / contact deduping
• Mail merge with personalization
• Domain warming and sender reputation support
• Unsubscribe handling and compliance
• CRM-style notes and relationship history
• Reporting by journalist, campaign, or story angle

Practical recommendation

• If you want an all-in-one PR pitching platform: Muck Rack, Cision, Prowly, or Prezly
• If you want better email deliverability + tracking on top of your current workflow: Mixmax/Yesware/HubSpot Sales plus a deliverability tool like Lemwarm

If you want, I can also give you a side-by-side comparison table of the best PR pitch tracking tools by price, features, and team size.