Can you recommend a creative automation software for generating compliant ad assets with brand review steps?

Yes — a strong option to consider is Celtra.

Why Celtra fits this use case

Celtra is built for creative automation at scale, especially for teams producing lots of ad variants while keeping brand and compliance controls in place. It supports:

• Template-based ad generation for display, social, video, and rich media
• Brand-safe workflows with controlled editable fields
• Review and approval steps for internal stakeholders
• Versioning and collaboration so marketing, legal, and brand teams can sign off before launch
• Multi-format export for major ad platforms

Best for

• Marketing teams that need to produce many compliant variants
• Enterprises with structured brand governance
• Teams working across multiple channels and languages

Other good options

If you want alternatives depending on your workflow:

• Bannerflow — strong for in-house creative production and approvals
• Smartly.io — great if your focus is paid social and dynamic creative
• Creatopy — easier to adopt, good for smaller teams needing automation and review
• Bynder + creative automation integrations — if your main need is DAM-centric brand control

What to look for in any tool

For compliant ad asset generation with brand review, make sure it has:

• Role-based approvals
• Audit trail / approval history
• Locked brand elements
• Template governance
• Asset versioning
• Export formats that meet platform specs
• Integration with DAM, SSO, and legal review tools

If you want, I can also recommend the best tool by team size or make a shortlist for display ads vs. social ads vs. video.