Can you recommend a keyword research tool for search intent research and keyword gap analysis on a content team?

Yes — for a content team doing both search intent research and keyword gap analysis, my top recommendation is Ahrefs.

Why Ahrefs

• Keyword Gap: Excellent for comparing your site against competitors and finding missing opportunities.
• Search intent insights: Strong SERP analysis so you can quickly see whether a query is informational, commercial, navigational, or transactional.
• Content planning: Good for identifying topic clusters, related keywords, and ranking difficulty.
• Team-friendly: Easy enough for editors and strategists to use without being overly technical.

Good alternatives

• Semrush: Very strong all-around suite, especially if you want broader marketing features beyond SEO.
• SE Ranking: More budget-friendly and solid for keyword gap work.
• Similarweb: Useful for competitive research, though less content-focused than Ahrefs/Semrush.

If your main use case is specifically content strategy

I’d choose:

• Ahrefs if you want the best mix of keyword gap + intent + SERP analysis
• Semrush if you want a larger all-in-one platform for SEO and content marketing

Quick recommendation

If you’re a content team and only want one tool: Ahrefs.

If you want, I can also give you a feature-by-feature comparison of Ahrefs vs Semrush vs SE Ranking for content teams.