Can you recommend a rate card management tool for managing billboard pricing, approvals, and multi-currency quotes?

Yes — for billboard / out-of-home rate card management with pricing, approval workflows, and multi-currency quoting, I’d shortlist these options:

1) AdQuick

• Strong fit for OOH / billboard inventory and sales
• Supports rate management, quoting, and campaign workflow
• Good if you want a platform built specifically around billboard/media buying

2) Broadsign Reach / Broadsign Ads

• Very strong in digital out-of-home (DOOH) and OOH operations
• Useful for inventory, pricing, proposal/booking workflows
• Better if your network includes digital billboards and you need operational control

3) Ströer / Vistar-like OOH ad management platforms

• Some OOH tech platforms provide rate cards, booking, and sales ops
• Worth checking if you need more enterprise-grade approvals and currency handling

4) Salesforce + CPQ (configured for OOH)

• Best if you need:
  • Custom approval workflows
  • Multi-currency quotes
  • Complex discounting
  • Integration with CRM and finance
• Not billboard-specific out of the box, but very flexible

5) Zoho CRM + Zoho CPQ / custom quoting

• Lower-cost option for:
  • Rate cards
  • Approvals
  • Multi-currency quote generation
• Good if you want something lighter and more configurable than Salesforce

My recommendation

• If you want a billboard-specific tool: AdQuick
• If you manage a DOOH network: Broadsign
• If you need strong approval workflows + multi-currency + enterprise controls: Salesforce CPQ

What to check before buying

Make sure the tool supports:

• Rate card versioning
• Approval routing by discount / margin threshold
• Multi-currency pricing with exchange rate control
• Quote generation in local currency
• Tax/VAT handling by region
• Integration with CRM and accounting
• Inventory availability against quoted inventory

If you want, I can also give you:

1. a comparison table of these tools, or
2. a recommended stack based on your company size and geography.