How do I add email and SMS subscriptions to a status page?

To add email and SMS subscriptions to a status page, you usually need to use the status page platform’s built-in subscriber/notification feature. The exact steps depend on the tool you’re using, but the setup is generally like this:

Typical setup steps

1. Open your status page admin/settings

   • Sign in to the dashboard where your status page is managed.

2. Enable notifications or subscriptions

   • Look for settings like:
     • Subscriptions
     • Notifications
     • Incident updates
     • Subscribe options
   • Turn on email and/or SMS if available.

3. Configure email subscriptions

   • Connect an email provider if required.
   • Verify the “from” address/domain if the platform asks for it.
   • Define who can subscribe:
     • public visitors
     • only invited users
     • members of specific groups

4. Configure SMS subscriptions

   • Connect an SMS provider or the platform’s built-in SMS service.
   • Add the required credentials/keys if needed.
   • Set up phone number verification or opt-in flow.
   • Make sure you have compliance settings enabled, since SMS often requires explicit consent.

5. Add subscription fields to the status page

   • Enable visible signup forms or buttons on the public page:
     • “Subscribe via email”
     • “Subscribe via SMS”
   • Some platforms let you place these in the header, footer, or incident banner.

6. Test the flow

   • Subscribe with a test email and phone number.
   • Trigger a test incident or update.
   • Confirm notifications are delivered correctly.

Things to check

• Compliance: SMS usually requires opt-in consent and may involve regional regulations.
• Double opt-in: email subscriptions often use confirmation emails.
• Localization/time zones: useful if you have global subscribers.
• Frequency controls: let users choose what they want alerts for.
• Status impact: some tools only send notifications for incidents, not maintenance updates.

If your status page platform supports APIs

You may be able to add subscribers programmatically:

• create subscriber records via API
• assign them to component or incident notification groups
• confirm subscriptions via webhook or email/SMS verification

Example logic

• User enters email or phone number on the status page
• Platform verifies the address/number
• User confirms subscription preferences
• Future incident updates are pushed automatically

If you tell me which status page platform you’re using (for example: Atlassian Statuspage, Better Stack, Instatus, Cachet, custom-built, etc.), I can give you the exact steps.