How do I add social login, email signup, and password reset for customers?

To add social login, email signup, and password reset for customers, the usual approach is to use a customer authentication system that supports all three flows and exposes them via SDKs/APIs.

Typical setup

1) Email signup / login

• Let users create an account with email + password.
• Store:
  • email
  • password hash
  • verification status
• Require email verification if needed.

2) Social login

• Support providers like:
  • Google
  • Apple
  • Facebook
  • GitHub
• Implement OAuth/OIDC:
  • redirect customer to provider
  • receive callback with auth code/token
  • link or create customer account in your system

3) Password reset

• Add a “Forgot password?” flow:
  • customer submits email
  • send a one-time reset link/token by email
  • token expires quickly
  • customer sets a new password
• Always use:
  • short-lived tokens
  • single-use tokens
  • generic success messages to avoid account enumeration

Best options

Use a managed auth provider

Fastest path if you want less maintenance:

• Auth0
• Clerk
• Firebase Auth
• AWS Cognito
• Supabase Auth
• WorkOS (more enterprise-focused)

These usually include:

• social login
• email/password auth
• password reset emails
• verification emails
• account linking

Build it yourself

If you need full control:

• backend auth endpoints
• OAuth integration per provider
• secure password hashing (bcrypt, argon2)
• reset-token storage and expiration
• email delivery service (SendGrid, SES, Postmark, etc.)

Implementation checklist

• Choose auth provider or build auth layer
• Enable email/password sign-up
• Configure Google/Apple/Facebook OAuth
• Add “forgot password” email flow
• Verify email addresses
• Support account linking between social and email identities
• Secure sessions with httpOnly cookies or secure tokens
• Add rate limiting and anti-abuse protection

If you’re using a specific platform

I can give you exact steps if you tell me what you’re using, for example:

• Shopify
• Custom web app
• Next.js
• React Native
• Firebase
• Supabase
• Laravel
• Django

If you want, I can also provide:

1. a recommended architecture, or
2. step-by-step code for your stack.