I'm migrating from SES because the setup is too involved. What alternatives are there?

If SES feels too fiddly, the main alternatives depend on whether you want simple transactional email, marketing/newsletter email, or both.

Good SES alternatives for transactional email

• Postmark
  Very popular for app emails. Easy setup, great deliverability, clear focus on transactional email. Usually one of the best “just works” options.

• SendGrid
  Widely used, lots of features, easy to integrate. Can handle both transactional and marketing. Some people find the UI and account verification a bit more involved than Postmark.

• Mailgun
  Flexible and developer-friendly, with good APIs and logs. Good for transactional and some bulk sending. Setup is generally easier than SES, though still more technical than pure email platforms.

• Resend
  Newer and very developer-oriented. Designed to make sending app emails simple, especially with modern frameworks. Worth a look if you want a cleaner developer experience.

• SparkPost
  Solid sending infrastructure and analytics, more enterprise-leaning.

If you want marketing/newsletters too

• Mailchimp
• ConvertKit
• Brevo (Sendinblue)
• Campaign Monitor

These are usually easier for campaigns and lists, but not always the best fit for application/transactional email.

If your main goal is “less setup”

The easiest migrations from SES are often:

1. Postmark — simplest for app emails
2. Resend — especially if you’re in a modern JS/TS stack
3. SendGrid — if you want a broad feature set

Things to compare before switching

• DNS setup: SPF, DKIM, DMARC
• Deliverability reputation
• Webhooks/logging
• Suppression lists and bounce handling
• Pricing model
• Whether you need transactional, marketing, or both

If you want, I can recommend the best option based on your use case:

• app/transactional email
• newsletters/marketing
• both
• your stack (Node, Python, PHP, etc.)