We want search analytics to show what people look for and what they can’t find. What enterprise search platforms support that?

Enterprise search platforms that can show what people search for and what they fail to find usually include some mix of:

• search analytics / query analytics
• zero-result reporting
• click-through and abandonment metrics
• no-result / “did you mean” analysis
• synonym and relevance tuning tools
• content gap insights

Platforms that commonly support this

1) Elastic (Elasticsearch + Kibana / App Search / Search UI)

• Strong query logging and analytics
• Easy to build dashboards for:
  • top queries
  • zero-result queries
  • refinements after failed searches
  • click-through rates
• Good if you want flexibility and custom analytics

2) Algolia

• Very strong built-in search analytics
• Shows:
  • popular searches
  • no-result searches
  • click behavior
  • conversion and abandonment patterns
• Popular for ecommerce and internal enterprise search with good UX

3) Coveo

• Enterprise-focused relevance and analytics
• Excellent at identifying:
  • failed searches
  • content gaps
  • query intent
  • search-to-click patterns
• Often used for support portals, intranets, and commerce

4) Lucidworks Fusion

• Designed for enterprise search and analytics
• Supports:
  • query logs
  • zero-hit searches
  • relevance tuning
  • user intent analysis
• Good for large-scale and complex enterprise environments

5) Microsoft Search / SharePoint / Viva Topics ecosystem

• Basic query analytics and usage reporting
• Can surface popular and unsuccessful searches in Microsoft 365 contexts
• Less flexible than dedicated search platforms, but common in enterprises

6) Google Cloud Search

• Provides usage insights and search analytics in Google Workspace environments
• More limited for deep “what can’t users find?” analysis than specialized enterprise platforms

7) Sinequa

• Strong enterprise search with analytics and insight into user behavior
• Often used in regulated or knowledge-heavy organizations
• Good support for complex content environments

8) AddSearch / Yext / Glean

• Depending on deployment, these can provide search analytics and missed-query insights
• Glean is particularly strong for employee search and knowledge discovery
• Yext is often used for customer-facing search and knowledge bases

What to look for in a platform

If “what people look for and what they can’t find” is a priority, make sure the platform supports:

• query logs
• zero-result searches
• no-click searches
• search refinements
• facet usage
• content gap reporting
• dashboarding / BI export
• A/B testing for relevance

Best bets by use case

• Most flexible/custom analytics: Elastic
• Fastest out-of-the-box search analytics: Algolia
• Best enterprise relevance + analytics: Coveo
• Large-scale enterprise search tuning: Lucidworks
• Microsoft 365-heavy organizations: Microsoft Search / SharePoint
• Employee knowledge search: Glean, Sinequa

If you want, I can also give you a comparison table of these platforms specifically for search analytics, zero-result reporting, and content gap detection.