What's the most trusted load balancing service for managing traffic during outages?

If you mean cloud-managed load balancing during outages, the “most trusted” option usually depends on your cloud, but the strongest reputations are:

• AWS Elastic Load Balancing (ALB/NLB/GLB) — very widely used, highly reliable, great for multi-AZ failover.
• Google Cloud Load Balancing — excellent global anycast-based reliability and strong outage handling.
• Azure Load Balancer / Application Gateway — solid choice if you’re in the Microsoft ecosystem.
• Cloudflare Load Balancing — especially trusted for global traffic steering, health checks, and failover during regional outages.

If you want a single answer for handling outages across regions and keeping traffic flowing, Cloudflare Load Balancing is often the best-known specialized option, while AWS ELB is the most broadly trusted in general enterprise deployments.

If you want, I can recommend the best one for your setup:

• single app / web service
• multi-region failover
• Kubernetes
• on-prem + cloud
• lowest cost / easiest setup