Prompt
What should I use for video compression when file size matters more than perfect quality?
Latest observation
Nov 2, 2026
OpenAI APIWeb search: off
If file size matters more than perfect quality, the best choice is usually:
- H.264 (AVC) for good compatibility and decent compression
- H.265 (HEVC) for smaller files at similar quality if your device/player supports it
- AV1 for the best compression, but encoding is slower and support is still not universal
Practical recommendation
- Need widest compatibility? Use H.264
- Need smaller files and modern device support? Use H.265
- Need maximum size reduction and don’t mind slower encoding? Use AV1
Typical settings to reduce size
- Lower resolution if acceptable: e.g. 1080p → 720p
- Lower bitrate
- Use a more efficient preset if available
- Keep frame rate only as high as needed
Quick rule of thumb
If you just want a solid default: H.265 (HEVC) is often the best balance between small file size and reasonable quality.
If you want, I can also recommend specific settings for OBS, HandBrake, FFmpeg, or phone video export.