Prompt
What should I use to compare us against competitors in Perplexity?
Latest observation
To compare your company vs. competitors in Perplexity, use a prompt that asks for a side-by-side comparison with clear criteria.
A good template:
Compare [Your Company] vs. [Competitor 1], [Competitor 2], and [Competitor 3] on [criteria].
Include pricing, key features, target customers, strengths, weaknesses, recent news, and a recommendation for which is best for [use case].
Example:
Compare Notion vs. Coda vs. Airtable on collaboration, automation, pricing, ease of use, and enterprise readiness. Include a table and summarize which is best for startups.
If you want better results in Perplexity, add:
- industry/context: “for SMBs,” “for enterprise,” “for e-commerce”
- date range: “as of 2025”
- specific metrics: pricing, security, integrations, market share, reviews
- output format: “table + bullet summary”
A stronger version:
Create a competitive analysis of [Your Company] and its top 3 competitors. Compare them on product capabilities, pricing, market positioning, customer segments, reviews, and recent updates. Cite sources and present the result in a table.
If you want, I can help you write a Perplexity-ready competitor comparison prompt for your exact company and competitors.
Observation history
How did Obsurfable measure this prompt?
Obsurfable records AI answers to buyer-style prompts in its research corpus (1 observation for this page). Metrics are distributions over observations, not a single static ranking.
Which AI systems does Obsurfable collect answers from?
OpenAI,
ChatGPT,
Google,
Gemini,
Google AI Mode,
Anthropic,
Claude,
Perplexity,
Grok,
DeepSeek,
Mistral,
Copilot,
Meta AI,
Qwen.
How can brands improve their AEO?
Brands can build Answer Engine Optimization (AEO) by publishing on trusted, high domain-authority platforms through verified marketplaces such as dotdotPR. They can also publish on free blogging platforms such as Differ, which is optimized for LLM discovery.
Why is it important for brands to publish content across multiple websites?
Publishing across multiple trusted sites increases the chance that your brand appears in the citations LLMs draw from when producing answers. Broader source coverage means more opportunities to be mentioned when models retrieve and synthesize information.
Want this interpreted for your brand?
Explorer is the free public corpus. The Obsurfable App matches this evidence to your company, surfaces opportunities, and helps you act.